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Creating a Bowling Alley Marketing Plan – An Outline For Success

Crafting a well-devised marketing plan is paramount to the success of your bowling alley. This guide provides a comprehensive outline, packed with actionable steps that encompass both traditional and digital strategies, to help you build a robust marketing plan for your bowling center. Dive in and learn how to attract, engage, and retain your target customers.

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Bowling Alley Marketing Guide: Boost Business With An Effective Marketing Plan & Strategy

Uncover the secrets to successful bowling alley marketing. Our comprehensive guide offers tips on creating an effective marketing plan and strategy. Learn how to attract more customers, increase revenue, and improve your digital marketing and SEO.

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The Importance of Website Security For Family Entertainment Centers

Everybody cares about the security of their privacy. All information about your website's users is private to them. And when they feel that someone else could access and manipulate it without their consent, the more they want to protect it.  Protecting every bit of information about your client is your family entertainment center's priority.

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Why Your Escape Room Needs HTTPS

Going digital is among the trends in the escape room industry. A digital presence allows your customers to book rooms in the comfort of their homes and leave reviews. But the digital space is not without its share of problems. For long, safety within the physical escape rooms has been a paramount concern. And with the shift to the digital space, there are even more safety concerns.

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Does Website Accessibility Matter In 2023?

People with low vision, blindness, and colorblindness might not see things like the rest of us, but they still access the internet for information and entertainment. Deaf people also want to feel and enjoy movies and games. Even children with cognitive disabilities like autism and Down syndrome play video games and interact with the internet. For so long, our friends living with disabilities have suffered exclusion from online businesses in silence, but not anymore.

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Is your website ADA Compliant?

In January 2019, Mary Connor sued Beyoncé's website for not being accessible to blind people. According to The Guardian, the lawsuit targeted the lack of images' alt attribute, keyboard navigation, and accessible dropdown menu in the website. Other websites like Fox News, Kylie Jenner Inc., and Dominos have faced the same fire.

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What Web Accessibility Means For Family Entertainment Centers

Website accessibility is not an option. ADA (Americans with Disabilities Act) Litigations are at an all-time high. Still, since the adoption of the Web Content Accessibility Guidelines (WCAG) 2.1, the entertainment industry has been hit hard due to accessibility issues on their websites. While a lawsuit should not be your motivation for ensuring accessibility, the legal costs are better avoided by ensuring compliance with ADA and WCAG. That is partly why Family Entertainment Centers need to be inclusive.

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What Makes a Great Movie Website?

Your website is the first impression people get of your brand. When an audience visits your website, they are looking for two main things; One- to know which movies your theater is currently playing or two- in order to buy tickets and/or make a reservation. But what makes a good movie website?

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What Makes a Good Bowling Alley Website?

The most significant marketing asset for your bowling business is your website. With a good bowling website, you will not struggle to attract traffic or make sales. Website design alone no longer works. You need to apply online marketing strategies that work in tandem with your website.

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What Makes a Good Climbing Wall Website?

If you are the foundation of your Climbing Wall- the website might be solid. To ensure that your website is the most popular among house climbers and attracts the most climbers, irrespective of their skill level.

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Website Performance Monitoring: Performance Metrics

Your website performance is based purely on metrics like how long it takes for the webpage to show the first word or image or the longest possible delay a user can expect when navigating your website. Google uses computer-defined instructions (algorithms) to measure such metrics and assign a score to your family entertainment website. Your position on the Search Engine Results Page (SERP) is a culmination of your website's scores on hundreds of metrics.

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What Mobile-Friendly Design Means For Your Go-Kart Track

All your website visitors expect to access your go-kart track with any device and use even the slowest internet connection. What's more, they expect you to keep up with any trends they notice on other websites. A website that satisfies the user's expectations and helps the user achieve their goal (e.g., buying a ticket) is the ideal website.

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The Importance Of Mobile Friendliness

Mobile-friendly website design ensures that your family entertainment center looks good and functions on mobile devices.  A 2019 Pew research found that 81% of American adults own a smartphone, and roughly 50% own a tablet. With smartphones and tablets being essentially minicomputers on the go, most of their owners use them for internet access.

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What Makes a Good Escape Room Website?

Growing your Escape Room business has never been more critical. Yes, you have a website, but what is your conversion rate? Are you making many (or any) sales from the website? Are people booking online as much as they should be? A low-performing Escape Room website not only costs you, clients, due to a low conversion rate, but also has associated ongoing monthly costs.

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